Wholesale

Foam Bans: Unpacked

by | Aug 12, 2024

There’s somewhat of a disconnect between operator and consumer interest in eco-friendly packaging at retail and restaurants — the importance of eco-friendly packaging to consumers is higher than operators. One poll found 47% of consumers are interested in restaurants using ecofriendly pizza boxes, while only 15% of operators are interested in eco-friendly pizza boxes.   This means there’s an opportunity and need for operators and manufacturers to stand out and fill this gap and highlight to consumers their eco-friendly efforts when it comes to packaging. Sustainable efforts are a trend that likely will continue, as younger generations gain more purchasing power. However, a large majority of consumers between the ages of 60-78 say they would sacrifice functionality to be more environmentally friendly, and that’s more than any other generation!

Local jurisdictions across the United States, including Maryland, Virginia, and Washington, D.C have enacted bans on polystyrene (EPS) foam materials, commonly used for single-use food and beverage containers. The move to eliminate these materials is a response to growing evidence of their environmental impact, particularly in terms of waste and pollution. Foam materials are notorious for persisting in the environment for centuries and contributing significantly to pollution in urban and marine environments.

The bans on foam materials are part of a broader regulatory effort aimed at reducing plastic waste and promoting a more sustainable approach to packaging. These regulations typically prohibit the use of single-use EPS in foodservice settings, which directly affects the availability of items such as takeout containers, cups, and plates. In addition to outright bans, some areas may also impose strict recycling or disposal requirements for foam products.

Understanding the specifics of the legislation in your area is crucial for compliance and operational continuity as penalties for non-compliance can be severe— including fines and potential business closures.
The implications of these bans are multi-faceted, affecting various aspects of foodservice operations. As the regulatory landscape continues to evolve, DMV business owners must stay informed and prepared to adjust their practices accordingly.

Cost Implications
While foam products are often the least expensive option on the market, their alternatives such as paper, biodegradable plastics, and reusable containers generally come at a higher price point. These increased costs can affect profit margins and necessitate careful menu planning and pricing strategies. In some cases, the cost increase can be offset by the positive marketing of using eco-friendly packaging, which can attract new customers and justify a slight price increase on menus.

Supply Chain Adjustments
Businesses must remain adaptable as supply chain issues can arise from increased demand for alternative packaging materials, which may result in shortages or delays. Transitioning away from foam materials necessitates adjustments in the supply chain which can be complex and time consuming.

Partnering with Schenck Foods can streamline sourcing compliant alternatives that do not compromise the quality of food. Researching and evaluating alternative packaging materials is a vital step in the transition. There are several options available, each with its own set of advantages and limitations, which a knowledgeable sales rep can walk you through.

Operational Changes
Adapting to foam bans involves more than just substituting materials and often requires operational changes within a business. Staff training on new materials is crucial, as they will need to communicate effectively with customers and understand the differences in handling compared to foam products. Training should cover handling, storage, and disposal procedures to minimize waste and ensure compliance with local regulations. Also seek sustainable alternatives for food delivery. To ease customer concerns around waste when it comes to delivery, start small and consider giving customers the option to opt out of having disposable utensils included.

Packaging Audit
To effectively navigate the transition, businesses should begin by conducting a comprehensive audit of their current packaging materials.
This involves identifying all items made from EPS foam and assessing their usage patterns, such as the volume used and purpose for which they are utilized. An audit will serve as the foundation for developing a well-informed transition plan that addresses both immediate compliance needs and long-term sustainability goals.

Communicate with customers Informing customers about the changes in packaging and the reasons behind them is an important aspect of transition. Transparency fosters trust and can enhance your reputation as an environmentally responsible business. Use signage, social media, and your website to communicate these changes, emphasizing the positive environmental impact and any benefits to the customer experience.

Single-use packaging is gradually falling out of favor among consumers, and operators are seeking solutions to meet consumers’ desires for more eco-friendly, sustainable solutions. Three major U.S.-based chains are experimenting overseas with alternatives to single-use packaging that should be on your radar, as global concepts tend to make their way to the U.S. eventually:

  1. Through a partnership with Loop (a global company that collaborates with brands to reduce single-use disposables), Burger King tested reusable packaging for its burgers and beverages in New York, Portland, and Tokyo. When placing an order, customers paid a special deposit that they get back when they return the reusable packaging to the restaurant to be cleaned.
  2. In 2022, Starbucks Singapore started testing reusable cups as part of a new “Borrow a Cup” program at three locations. According to Starbucks, one reusable cup replaces up to 30 single-use cups. For a limited time, Starbucks Singapore customers could order a beverage in a reusable cup for no additional charge. All they had to do was scan a QR code on the reusable cup using the Muuse app and then bring the cup back to a return station at participating stores.
  3. “McDonald’s France sent social media into a frenzy with its all-new ‘reusable’ packaging,” reports The Cool Down. “The viral moment started when Juan Buis, a Twitter user in Paris, shared a photo of his meal” (pictured here), showcasing reusable, plastic packaging for its happy meal, fries, beverages, and condiments that guests get when they order for dine-in. The switch to reusable packaging in France stems from a new French law that bans single-use plastic plates, cutlery, and straws in restaurants

Navigating foam bans may seem daunting at first but, adopting sustainable practices can significantly enhance your brand’s reputation. In a market where consumers are increasingly prioritizing environmental responsibility, demonstrating your commitment to sustainability can attract environmentally conscious customers and set your business apart from competitors. A knowledgeable Schenck Foods sales rep can guide you through all the options. Let our team help you and your business embrace the ch-ch-ch-changes today!  Contact us or browse our catalogue to start your journey to foam-free!

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